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Our History

Rotations Bicycle Center storefront and showroom

What Makes A Bike Shop Great?

There are certain things that elevate a great bike shop into local cycling institution – employees who have a genuine passion for the sport, a selection of the finest product lines in the world, and a business history that roots it in the community.

Rotations Bicycle Center showroom

Rotations Bicycle Center has been the premier bike shop in the Hamptons for over 30 years. Located in the heart of Southampton, we cater to every level of cyclist. Over the decades, we have tailored our product offerings to our community’s unique clientele. We know our customers well, and whether you are looking for the perfect bike for your child or the dream bike you have always wanted, we have what you are looking for.

As we enter into our 31st season in the Hamptons, we’ve continued honing our store’s offerings to better serve you. This year we are introducing two of Italy’s premier cycling brands, steeped in that country’s rich history with the sport, to our lineup – Colnago and Wilier.

We have added a full online store that includes our complete inventory in addition to every item we can special order for you, so you can shop for anything you want at any time without having to leave home. Now our customers have a source for all of their cycling needs that supports a local business.

Stop by and visit us today and see for yourself why Rotations is the one-stop shop for everything cycling in the Hamptons. We look forward to seeing you.